Sprintexx Ad-Tech Division: Where Data, Creativity & Precision Advertising Converge
Driven by Janus Koncepts Advertising, Sprintexx Ad-Tech reshapes modern advertising. In today’s fast-paced digital world, advertising is not merely about reach, but about meaningful relevance. Brands now need precise targeting, intelligent insights, and agile execution. This is the space Sprintexx dominates.
As the integrated ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is intelligent, transparent, and consistently effective.
At the helm is industry expert Mr. Jai Sognai, a pioneer with more than 30 years of digital experience, whose leadership has guided Janus Koncepts into a trusted name in integrated marketing for over two decades. Sprintexx embodies his next big leap—combining strategic branding with advanced ad-tech.
Why Sprintexx Ad-Tech Stands Apart
Sprintexx is a 360° advertising partner, managing everything from initial awareness to customer lifetime value. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Real-time Optimization
? AI-powered Audience Targeting
? Story-led Creative Strategy
? Omnichannel Media Activation
This blend allows brands not just to be seen, but to be remembered—and acted upon.
Omnichannel Ad Framework: Turning Awareness into Results
1. Brand Marketing
We use paid media and brand strategy to build brand visibility and consumer trust—paving the way for future success.
2. Digital & Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All fine-tuned for higher returns.
3. AI-Powered Advertising Infrastructure
Sprintexx is a insight-led platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.
4. Social Creator-led Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine trust with engagement to drive impactful brand actions.
5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Sprintex DSP Hotstar
? JioCinema
? Zee5
? YouTube
and more, expanding reach to connected households nationwide.
6. Narrative-Driven Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to inspire audiences and strengthen recall.
7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to measurable campaign growth.
Sprintexx’s Core Strengths
? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? Expansive Digital Reach
While walled-garden platforms wait for users, Sprintexx engages beyond platform boundaries across the open internet—maximising coverage and visibility.
? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Universal Data Integration
We apply intelligence across all digital ecosystems—offering total scalability.
? In-house Demand-Side Platform
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? Predictive Audience Cohorts
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Transparent & Open Ecosystem
We support all third-party trackers—offering end-to-end campaign clarity.
The Trust Behind Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to transparency, growth, and accountability.
Leadership Fueling Digital Growth
Mr. Jai Sognai, with vast experience across digital ecosystems, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.
Future-Ready Advertising Platform
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.
Conclusion: Smarter, Sharper, Stronger Advertising
Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.
Sprintexx Ad-Tech — In collaboration with Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.